New Road Hotel is a stylish 79-bedroom boutique hotel in East London’s vibrant Whitechapel neighbourhood. It is housed in a former textile factory, maintaining features such as industrial windows, fire-escape doors, and the original textile factory vibe.
Founded by the local Bangladeshi Malik brothers, the hotel reflects Whitechapel's multicultural atmosphere and showcases the blend of its authentic East End and the brothers' heritage. The hotel offers a fitness studio, a courtyard, rooftop yoga sessions, social spaces, and craft workshops.
For dining, guests can enjoy Mr. White's English Chophouse ( by acclaimed chef Marco Pierre White), which serves meat-focused classics and Cereal Grind, offering creative cereals and milkshakes.
New Road Hotel is near attractions such as the iconic Whitechapel Gallery, bustling Brick Lane, historic Spitalfields, Tower Hill, and Canary Wharf.
